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Here is a surprising new place to get your message across to older people (12 Jun 15)
Try your local cinema foyer – the results might surprise you
Reg Starkey of Rich Minds forwarded some research that was done by Digital Cinema Media into older people’s use of cinema.
I know that you probably don’t normally use the cinema as a place to promote your organisation but these findings might give you some food for thought.
The bit that caught my eye was the possible use of foyers to advertise local events and…
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