When marketing anything spelling things out in detail usually works best (03 Aug 14)
Why you need to spell things out
This includes when you ask for action.
If you want your readers to do something as a result of having read your article, make sure you tell them exactly what you want, and how they should do it.
This is not ‘talking down’ – it’s common sense, and common courtesy.
“Email me at..” “Call me on..” “Tweet me at..”
And if you work in customer services don…
Like to read more or make a comment? Log in or register below
Why not join the discussion!
Or even better still offer your own advice and tell us about things that others can learn from.
We moderate comments lightly so bear with us and we'll get your thoughts listed as soon as we can.
You must be logged in to post comments.
Not registered yet? Simply fill in the box below.