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Issue 1: Tips to help your tenants produce newsletters people not only read - but look forward to (13 May 06)
It's the stories that count
Why produce one?
A tenants' newsletter is a great communication tool. And it works best when it features stories relevant to its readers.
At the heart of an effective newsletter is the ‘good story’. For the tenant this story will be about services and issues that concern them – about their homes and quality of living.
An effective newsletter …
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